Online Marketing

Are You Getting the Most From Your Social Media Marketing?

Make Your Social Media Marketing Count

If you want your online presence to flourish you have to use social media marketing. When done right social media marketing helps you find new customers and grow your business. It also helps you keep your customers engaged in your business, and coming back for more. But, not everyone does social media right. And if you don’t get it right, you’re just wasting resources. So what should you be doing to make sure you get the most from your social media marketing?

Start With the Basics – one of the most important things you need to do is find a way to have a presence in your followers’ lives and engage them. That means using social media to stay in touch, seek their opinions, ask for their help and share important information. You have to start by showing up and creating relationships.

Chose the Right Platforms – it seems like there are new social media platforms to choose from every day. You know all the major ones, and perhaps you think you need to have a presence on all of them. But guess what? You don’t. Really, you just need to choose the right platforms for your business. They aren’t created equal and depending on your business, your followers might prefer one or two platforms to others. So find what works and get it right before trying another one.

Post Consistently – You need to post regularly. That doesn’t mean you should overdo it. Choose regular post intervals and stick to a schedule as best as you can. Your followers will appreciate the consistency. And when you have something big to share, it will get even more attention if you post it outside of your regular schedule.

Useful Content – of course, it doesn’t matter how much you post if your content is lame. So, make sure you post content that your users and followers find useful. Don’t be too salesy, and keep your followers engaged with different types of content. But make sure it’s meaningful. Posting just for the sake of posting won’t get you the results you want.

Get Social Media Marketing Right With NUVEW

The social media marketing options are endless. You can try doing it yourself, or hire a professional company to help. But no matter which direction you choose, you still have to get your strategies right. If your social media marketing efforts aren’t living up to your expectations, then please contact NUVEW for help. Our experienced social media marketing experts know how to get the most from this important marketing element. Let us take your online presence to a higher level. Please contact NUVEW today by clicking here, or by calling us at 219-323-3343.

The Right Digital Marketing Moves to Boost Your Brand

Give Your Brand a Boost with Digital Marketing

Have you given your digital marketing strategy any thought lately? A lot has changed in the world of digital, or online, marketing in recent years. That means you have to keep up with the changes. You can’t afford to miss the boat on the latest online marketing trends. In fact, when it comes to digital marketing, things are always changing. So, what worked for you last year might already be outdated this year.

Latest Digital Marketing Trends

So how can you keep up? Here are several digital marketing trends that are currently seeing a big push in the industry.

Relevancy Matters – giving your followers relevant content is more important than gathering a large list of followers. In other words, simply having a big collection of email subscribers doesn’t count as much as offering greater relevancy and intimacy to the followers you have. Give your users what they’re looking for and you’ll continue to get more.

Get Their Attention – there are so many different messages available to people online. If you want your messages to stand out you must be able to express their significance clearly and concisely. When you do this, you can get people’s attention. Once you have their attention, you can start to build their loyalty and eventually they’ll open your wallets.

Be Far Reaching – it goes without saying that online marketing is all about being seen. That is easier said than done. But the point is, you want to reach as many people as you can. However, it’s not reaching just anyone that matters. It’s being able to reach as many potential customers as you can. In other words, you want to get in front of as many good leads that are most relevant to your business.

Multiple Platforms – we all know social media is everywhere and the choices are endless. While it’s not always a good idea to have a presence on every social media platform as possible, you should consider doing more than just one. Do your research and determine which platforms fit your business best, and more importantly, which ones your target audience are using.

Digital Marketing Done Right

Online marketing is a constantly changing industry. If you rely on your digital marketing to help boost your business, then you can’t afford to fall behind the latest trends and allow your competitors to get ahead. At NUVEW, we know the importance of digital marketing to your online business. We help companies stay up to date and in the know. Please contact us today for help with all your digital marketing needs. Call 219-323-3343, or click here to connect with us online.

What Type of Social Media Posts Should You Be Sharing?

Try These Social Media Posts

Social media has become a huge part of digital marketing and SEO. Everyone does social media so you can’t afford to ignore it. Most businesses know they must have at least some kind of social media presence if they want to stay relevant online. Additionally, most businesses are aware that they need to include company news as part of their social media efforts. However, did you know that company news is just scratching the surface when it comes to social media posts?

Are You Doing These in Social Media?

There are so many other types of posts you should be sharing through social media. Here are a few.

Guest content – having content created by others in the industry, influencers in other industries, or even some of your most loyal followers can be a great way to share posts on social media when you don’t have any company news to share.

Repackaged or updated content – some of the best content is repackaged or refreshed content that has already done well before. You can refresh older content by using new images, or links, as well as adding any updated information. This is a great way to interact with followers and give them more of what they like.

Industry player and customer content – another way to stay engaged with your followers when the news is a little slow is to share other relevant posts. These can come from your industry partners, your social buddies, and your customers. By sharing and commenting on other posts that are relevant to your audience you can engage them more often and attract followers from other businesses.

Follower engagement – whenever you get positive feedback and other types of engagement from your followers you should share this content with everyone else. Likewise, you should be trying to engage with your followers all the time. You can’t just try to engage them when you have company news to share. Sometimes, simply engaging your followers with conversational posts is a great way to get them to engage back with you. This builds your relationship with them and their trust in your brand.

Doing Social Media With NUVEW

At NUVEW, we know the importance of social media. What you share via your social sites can play a huge role in your online business. However, if you don’t do your social media right, you could alienate your followers and lose business. Plus, the way social media works, one small misstep can end up hurting you more than you ever thought possible. So don’t take any chances. Make sure you get your social media posts right. Contact NUVEW for help. We’ll make sure you send the right messages, at the right times. And we’ll make sure those messages reach the right audience. So call us today at 219-277-8558, or click her to connect with us online.