Latest Blog Posts

As a small business owner in Illinois, finding ways to reach more people and increase your sales is a top priority. Which is why you have surely thought about various marketing techniques, including email marketing. But is

As the owner of a small or medium-sized business in Illinois, you are constantly being challenged to attract more customers, do business better, and stay afloat in a competitive world. At NUVEW, we get it - we

As your business develops content for its website, you probably already know that developing content that’s specific to and engaging for your audience is important - after all, what would be the point otherwise? However, while developing

Have you heard of the phrase “content marketing unicorn”? Unicorns are the best of the best - the creme de la creme of content marketing, representing the top three percent of content marketing campaigns. A digital marketing

Social media is one of the primary tools of communication in today’s world, with more people than ever before using sites like Instagram, Facebook, and Twitter to connect and engage, not just with friends and family, but

Search engine optimization, or SEO, is a marketing tool that’s been of critical importance for the last decade. But as technology gets smarter and trends change, relying on keyword stuffing, content density, and lots of links just

As your business moves into the new year, it may be time to update your website. Indeed, while adding new content to a website on a regular basis is always a good idea, if your website is

A few months ago, we published a blog post about the importance of infographics--which are graphical representations of data or information--for your website. What we failed to talk about, though, is the importance of graphics overall, and

As a business owner who maintains a website, you have probably heard a lot about the importance of posting content on a regular basis. As you consider the types of content that you can post, ranging from