Content Creation

Blogging Benefits For Your Small Business

Consistent and creative blogs on your website can really boost your online presence! Content creation in a blog format can drive your business’ search engine traffic, branding and social media platforms in the right direction.

What Can You Expect From Blogs?

Blogs can serve as a vital business tool on many levels – that is why we recommend you add this important section to your website.

Check out some of the reasons why you should add a blog to your site:

Build up search engine traffic. Having regular content added to your website allows for visibility through search engines.

Putting a face on it. Blogs can bring a personal touch to your business by connecting with potential clients on a more one-on-one level. You and your team can share your passion through the unique voice of a blog.

Backing up social media. Posting relevant and exclusive content is key for engaging social media accounts. By sharing blog posts on Facebook and Twitter, you can not only share your expertise but also drive traffic to your website.

Become an expert. Producing professional and industry-specific content can elevate your expertise and spotlight why you and your crew are leaders in your world.

Share your passion. You are an entrepreneur because you love you what you do! Blogs provide a path for you to bring your industry out into the world. When you share information and insights, you can expect to create stronger connections with your community.

Control coverage. Blogging is your platform to share your company’s news and insights. You don’t have to rely on media outlets to publish your anniversary, awards or employee news when you have your own outlet for these stories.

Start a discussion. Putting your business out there through blogs indicates you are ready and willing to have a conversation and are open to questions and input from customers.

Stay fresh. Search engines enjoy seeing new content added to websites and can offer better visibility to these types of websites. Links within blogs also can help generate page visibility and a better online presence.

Create a community. A well-written and professionally executed blog section of your company’s website can be the starting point for launching your own network and community. If you can create interesting material, your readers will share it and spark a new link to new people.

Help For Your Blogging Strategy

At NUVEW, we have a team of experts ready to pen your company’s blog routinely to keep your website remain current and tops in search engine optimization. We understand you have time constraints as an entrepreneur and can take this off of your plate. We generate blogs for local companies across the region and have the know-how and skills to improve your online presence. Contact us today to discuss a blogging plan by phone at 219-323-3343 or connect with us online.

What Makes Mobile Web Design Successful?

Make Sure These Features Are Part of Your Mobile Web Design

Unless you’ve been living under a rock, or you just got back from being stranded on a deserted island, then you already know the importance of mobile web design. If your website is not responsive, aka mobile-friendly, then chances are you’re missing out on a lot of potential visitors. Yes, most people are already aware of the importance of mobile design. However, just because your website is mobile-friendly, that doesn’t mean it’s designed right.

Key Mobile Design Features to Include

There are several aspects to mobile web design. So what elements do you need to have in order to get it right?

Easy-to-Find Contact Information – remember, when you’re on a mobile device, the screen is much smaller than a desktop computer. Therefore, your contact info should be easy to find and clearly labeled. After all, it’s one of the first thing visitors look for if they’re interested.

Easy-to-Read Text – to go along with that point, the text on your mobile site should be clear and easy to read. Choose fonts that are simple and text that is large enough for your visitors to easily see. If they can’t see it clearly, they won’t likely stick around to see what the content actually says.

Quick Performance – speed is crucial for any website, but mobile users have even less patience than desktop users. Your page loading speed must be up to standard or you will lose visitors fast. You only have about a second, sometimes even less, before a visitor gets impatient and leaves.

Social Media – of course, social media is also important in mobile design. So your social media links should also be easy to find and clearly marked so your followers can get right to them if they desire. The buttons should be big enough to easily use but not too big so as to be obnoxious.

Have You Looked at Your Mobile Web Design Lately?

If you don’t have a mobile web design already then it’s time to contact NUVEW to get up to speed. If you already have a mobile website, but it’s not really living up to your standards, then we can help. Our web designers understand the importance of mobile optimization and how to create websites that work. So please contact us today to make sure your mobile web design is truly successful. Call us today at 219-323-3343, or connect with us online by clicking here.

How to Hire the Best Web Development Company

The Website Development Company You Hire Matters

Web development companies are a dime a dozen these days. They all essentially offer the same services and make the same promises. However, not all web development companies are created the same. So, if you’re looking to hire a web development company, you have to make sure you get it right. Who you hire could end up having a big impact on your business. So what kinds of things should you be looking for and why does it matter so much?

What Do You Hope to Get From Your Website?

The first thing to ask yourself is “what do I want from my website?” Once you know the direction you want your website to take then you can make a better decision on who will be able to take you there. Share your requirements with each potential company and make sure they can meet them. If not, then move on to the next one.

Cost Matters

The price you pay is always important. So, you have to determine your budget and then find a web development company that can meet your needs within your budget. Remember though, cheaper doesn’t mean better. You get what you pay for so paying more for the right company and services is worth it.

Communication Is Key

Another important thing to consider when hiring a web development company is communication. In order to create a great website there has to be a lot of consultation between the owner and the developer. This communication will have to continue throughout the entire process. Therefore, make sure you hire a developer that communicates well and is willing to work directly with you until completion.

Website Development You Can Count On

At NUVEW, we offer superior web development to small companies in our community. We specialize in getting you the best website possible for your online needs. Your website is vital to your business. You can’t afford to get it wrong. Therefore, if you’re looking for effective web development then you should contact NUVEW for help. We offer personalized service with flexible pricing to meet your needs. Please contact us today at 219-323-3343, or you can reach out to us online by clicking here. Let us solve your web development problems.