Studies prove that a well-designed website is essential to keeping your customers on your site for a while longer than just any other site. It is imperative that your website is visually appealing and easy for visitors to get around on it. As you can see, when you make it easy for potential customers to set an appointment with you or order your products, you have a better chance of getting and keeping a new customer.
Take a moment to open your website right now. Take the ten-second test and ask yourself when you look at the homepage if you can distinguish your message and understand what you are trying to sell. If the can that is fantastic and you are indeed on the right track. If not, then just some more work needs to be done so you can answer the ten-second test with a yes!
The old saying KISS — Keep it simple stupid — is applicable for so many projects, including web design. When you try to cram everything your company ever did on your website it leads to confusion, off-kilter design and the real possibility of potential customers leaving your site and clicking on your competitors’ sites to purchase their products and services. Don’t let this happen to you. Follow these design tips and win today.
Be User-Friendly. Your web design must be easy to use. When a potential customer clicks on a title, it better redirect to that page. When your site is simple and easy to navigate you are sure to reduce your bounce rate, which is when users only view one page then leave your site.
Be Clear and Concise. Your message will get noticed if it is clear and concise. If your potential customers have to try to figure out what you are telling them, they are apt to get frustrated and go elsewhere.
Add a Call to Action. Again, be direct and tell your visitors exactly what you want them to do, which is use your products and services. You will be shocked at how easy it can be to sell.
Engage the User. Be sure that when visitors come to your site, they are interested in what you have to say and may learn a thing or two. If you can do that, the result will be many happy customers for years to come.
We can help you with all your web design needs. Contact us at NUVEW when you are ready to update your web design.
At NUVEW we stay on top of the trends that affect web design, but we also know that clean design coupled with easy navigation is always a winning combination. Give us a try. We can redesign your site, create content, post on social media and create more positive responses to your digital presence. You can get in contact with us by calling us at 219-323-3343 or sending us a message on our website. We will contact soon after your message is delivered.