When it comes to designing websites there is no end to the choices you have for your design. There are countless themes to choose from and even more customization options inside all of those themes. So how do you narrow down the options and make the right choice for your site’s design? It’s very critical that you get your design right because your website will often be the first thing customers see and it will go a long way in either making the right impression or turning them off.
So if you’re ready to design a website, either from scratch, or you’re giving your old site a makeover, here are some tips to keep in mind.
Focus – The first thing you should do is focus on your strengths, especially showing off why your product or service is valuable. Tell your unique story and make it clear why users should purchase your product or use your service. Thus, keep your message clear and precise and make sure users understand what makes you different or better.
Minimize – There are so many options available on websites. With so many different choices, like images, videos, animations, charts, graphs, and much more it can be tempting to want to use all of them. However, you want to make sure you minimize the distractions on your website. Even a really cool animation might not be the best fit because it could keep your visitors from seeing the most important message. Therefore, make things as simple as possible, including your navigation, links and buttons.
Optimize – Lastly, make sure your calls to action are optimized. In other words, all your links and prompts should lead to your call to action. When visitors arrive to that point your button should be able to close the deal, whether it’s your phone number, a fill-in form, an email address, etc. That way when your visitors reach that point they will be ready to move forward and become a customer.
Please contact NUVEW today for help with your web design. We’ll create a design that fits your needs and even more importantly, your customers’ needs. Please call us at 219-323-3343 or click here to get in touch with us online.