What Really Matters in Mobile Web Development?

Posted on February 16, 2016

It’s Mobile World – Are You a Part of it?

Mobile, mobile, mobile. The world has gone mobile and it will never be the same. Let’s face it, if you want to stay relevant in the digital market, no matter what industry you’re in, you have to keep up with technology and that means you have to have a mobile-friendly website. There are no two ways about it. If your website doesn’t respond to whatever size device a user is accessing it with, then you aren’t going to keep that user very long. Not only do you have to think smaller for smartphones and tablets, but also you can’t overlook the giant screens that people often use at home or in the office to stream content from their wireless, mobile devices.

Responsive and Adaptive

So when it comes to mobile web development you have to make sure you get it right. That means you not only need responsive designs but you also need adaptive designs that will understand and adapt, or respond, to whatever size device is being used. There are several important factors that play a role in how responsive an adaptive, or user-friendly, your website is. Remember to use simple page designs, which can easily adapt to the screen size. Also, keep your fonts very broad, use big buttons that are easy to access, even on a mobile device, and make sure your content design is also simple. A good rule to live by is the thumb rule. If a user can browse your site with just his or her thumb, chances are you’re in good shape.

Keep it Simple

Another tip to keep in mind is to use as many icons in place of words as you can. One of the most obvious examples is having a “call” button instead of having a long string of numbers for someone to dial by hand. Even if the number will initiate a phone call, it’s still easier to push a big “call” button. You should use this same approach with any of your calls to action. Lastly, when you are developing a mobile-friendly website always consider what your visitors will be using your site for and how they will be using it. Then plan and develop it accordingly. The overall idea is to keep it as simple as possible.

Experienced Web Developers

The bottom line is you know you have to be mobile-friendly if you want to stay relevant in the online world. At NUVEW our web developers understand these principles and they will make sure that your site meets your users’ needs. Please contact us to learn how we can design the right mobile-friendly website for your business. Just click here or call us at 219-323-3343.