Mobile Website Design

What’s Coming for Web Design in 2018?

The Latest Web Design Trends

It’s here! 2018 is upon us and that means another exciting year of innovation has just begun. That also means your website has to be prepared for all the latest and greatest new trends. But with so many website design available how will your website stand out from the crowd this year? By knowing and implementing the latest and most exciting web design trends as they happen. The following trends are a good place to start.

Mobile-Friendly Matters

No matter where you go and who your audience is the writing is on the wall. Mobile matters most. Your website must be designed and optimized for mobile users and mobile search. More people from all parts of the world search the web with smartphones and tablets, than they do with desktop computers. If your web design is not responsive then you will lose visitors fast.

Authentic Content Counts

In this day and age of online content, users want content they can count on and trust. That means your content needs to be authentic. This is true for all kinds of content, including images and video. Yes, generic images can be good, but creating your own, original images for your site is even better.

Original Web Design

The number of websites seems endless. And so many have the usual run of the mill design. So how do you differentiate your site and break through the clutter? By creating original, handcrafted design. The best way to do this is by hiring an expert web design firm that can create a site that’s custom fitted for your business.

Victory With Video

Everyone likes to watch. Video is becoming the preferred type of content and the more quality offerings you have the better results you’ll get. Research shows that showing a video before using a call to action increases conversion rates by almost 145 percent. That means having video on your home page is a great place to start.

Get the Right Web Design for 2018 With NUVEW

At NUVEW, our web designers have the experience and knowledge you need to get the right web design for your business. We will solve your web design issues and make sure your website is optimized for the greatest success. We stay current with the latest trends in web design and implement those trends in every website we build. Please contact us today for quality, affordable web design that meets your needs and fulfills your expectations. Just call us at 219-227-8558, or contact us online by clicking here.

Tips for Creating Websites People Really Want to See

Does Your Web Design Work?

Have you taken a close look at your website lately? What do you see? Is your design working? Does it jump out at you, or is it just kind of there? Does it make you want to come back or leave you wishing your site looked like some other site you recently visited? The fact is your design is vital to your website’s success. Even though functionality is important, if people don’t find your site attractive or interesting looking, they are less likely to stick around.

Keep it Simple

So how do you know which features are most important for your web design? The number one factor is simplicity. People tend to bounce quickly from websites that are cluttered or clumsy. On the other hand, sites that are minimal and clean are the most pleasing. Therefore, you need to design your site with simplicity in mind and avoid too much clutter. You still need to give visitors the information they’re looking for, but you want to keep it as clean as possible. Here’s what you need to focus on to accomplish that:

What, Why & Where – make sure your design includes the three W’s. Clearly tell visitors what you are selling, why they should care and where they need to go to engage. Having these three things is the most important factor in conversions.

Make it Visual – content is important, but too many words will make a website look too cluttered, which turn users off. Photos are always a good idea, but make sure they are quality images and big enough to really appreciate.

No Carousels – carousels or sliders are not a good idea for a business website, because they don’t leave users enough time to focus on the message and often users leave the page before seeing all the slides.

Listen to the Designer – many websites don’t look good but it’s not the designers’ fault. Too often, the person in charge calls the shots and doesn’t heed the advice of the designer, which ultimately can lead to a poor design. So listen to design experts. They know what they’re doing.

Think Scientifically – the fact is there are no one-size-fits-all rules to web design. Some things work great for some sites and not at all for others. The key is using the right scientific measures to determine how your users will react to your design elements and changes.

Web Design Is Vital

There are countless different web design possibilities to choose from, but of course, some are better than others. Like it or not, your web design does matter. So if you want help creating a website that meets the above criteria then please contact NUVEW today for help. We’ll find the right design for your needs and help your website attract more visitors. Don’t leave your web design to chance. Contact us today for experienced website designers that will find the right solution for you. Click here or call us at 219-227-8558.

How Will These SEO Trends Affect Your Marketing?

SEO Trends You Should Know About

S-E-O, S-E-O, it’s never going away. Did you catch that little jingle? Sing it to the tune of Jingle Bells. Anyways, the point is, much like that beloved Christmas song, SEO is here to stay. It’s an integral part of online marketing and although it is always evolving, it’s not going away. In fact, new trends are emerging constantly when it comes to SEO and these trends play a huge role in how effective companies’ SEO strategies really are. So, if you’re not up to date with the latest trends, then chances are you’re missing out on something. And what you don’t know CAN hurt you.

Stay Up to Date With These Trends

So let’s take a look at some of the latest SEO trends that will undoubtedly affect your digital marketing going forward.

  • Search is always changing – people used to search the Internet by typing their search term on a keyboard on a desktop computer. That was the only option. That is no longer the case. Now, people use many different methods and forms of search and the number of formats will continue to increase.
  • New formats = new possibilities – because there are all kinds of ways to search the Internet, including an increasing number of personal assistants, voice searches, etc. While the methods of search will likely continue to grow not all of them will bring added dollars. However, they can increase your opportunities to be found and to build your brand and standing in the marketplace.
  • Search strategies matter – having a winning search strategy is vital to your rankings and in turn your traffic, but marketers must understand that their long-term content strategy plays an important role. SEO is not a one-shot deal. You have to use your content marketing and SEO to build your brand over time and eventually boost your business.
  • Paid search is still viable – the biggest competition SEO faces is paid advertising. Although paid advertising works, the real advantage lies in using SEO to boost your long-term strategy. It’s likely that more ad dollars will move toward SEO, but paid search is still relevant.
  • Content marketing is alive and well – Google is now showing as much content as possible on SERPs, which means marketers must ensure the content they display is relevant and valuable to searchers. That’s why content marketing is, and will continue to be, so important.

NUVEW Has You Covered

When you need the right SEO strategy for your business, NUVEW has you covered. We stay up to date on the latest trends and we know SEO and how it affects your content marketing. Don’t get stuck doing something that no longer works. Make sure you stay on top of the latest online marketing trends that will keep your business right where you want it. Please contact NUVEW today for help with your SEO and content marketing. Call us at 219-227-8558, or click here to reach us online.