How to Keep the Best Life Balance As A Small Business Owner
While everyone strives to keep family and work as separate as possible, entrepreneurs are especially vulnerable to falling into an almost constant flow of work. Owning a small business takes a lot of time, effort, passion, and hard work and this can translate into too many hours of working “off the clock.”
There are ways to help keep your family happy while balancing the demands of being an entrepreneur.
Communicate. Make sure to discuss with your family the basics of what is going on at your business. Maybe it’s your busy season or you are on deadline. If your family is in the know, they will be better able to handle the long hours and during-dinner phone calls. On the flip side, make sure your employees understand when you are off and who to contact instead of you for help.
Schedule. Quality time with your family should be on your calendar. Family events should be no different than business meetings. Both should be planned and should not be interrupted by the other.
Delegate. A benchmark of being an entrepreneur is often having a say in everything about the business. While you should be aware of what is going on every day, you also need to hire, train and trust employees that will keep your business running smoothly while you are away.
Shut down. While it’s good to stay connected to your employees and business, you need to have boundaries. This may be turning off your phone during dinner, your kids’ sporting events, vacations or at a certain time every night.
Focus. Whatever you are working on – whether it’s work or play – make sure you are concentrating on the task at hand. The more focused you are on your current effort, the sooner you can wrap it up and move on to what’s next. Plus, your family will be happier if you are immersed in your time with them and not jumping at every beep your phone makes.
Prioritize. There may be days that you won’t get everything done on your to-do list. Making sure you know what is most important on both the family and work sides will allow for a sense of accomplishment on what gets done and the ability to let go of what didn’t as there’s always tomorrow.
Our Team Can Be Part Of Your Team
We can be the trusted professionals for your website and social media needs. At NUVEW, we offer such services as website development, website design, search engine optimization and social media management. Our skilled crew can help you work toward your goals and ease some of the stress of running your business. We can be your web solution experts!
Connect With Us For A Web Site Plan
As small business owners ourselves, we understand wanting to have a flourishing business as well as a happy family. Contact us today to discuss how we can help you keep your work, life balance by allowing us to manage some of your marketing. Reach us by phone at 219-323-3343 or connect with us online.
Consistent and creative blogs on your website can really boost your online presence! Content creation in a blog format can drive your business’ search engine traffic, branding and social media platforms in the right direction.
What Can You Expect From Blogs?
Blogs can serve as a vital business tool on many levels – that is why we recommend you add this important section to your website.
Check out some of the reasons why you should add a blog to your site:
Build up search engine traffic. Having regular content added to your website allows for visibility through search engines.
Putting a face on it. Blogs can bring a personal touch to your business by connecting with potential clients on a more one-on-one level. You and your team can share your passion through the unique voice of a blog.
Backing up social media. Posting relevant and exclusive content is key for engaging social media accounts. By sharing blog posts on Facebook and Twitter, you can not only share your expertise but also drive traffic to your website.
Become an expert. Producing professional and industry-specific content can elevate your expertise and spotlight why you and your crew are leaders in your world.
Share your passion. You are an entrepreneur because you love you what you do! Blogs provide a path for you to bring your industry out into the world. When you share information and insights, you can expect to create stronger connections with your community.
Control coverage. Blogging is your platform to share your company’s news and insights. You don’t have to rely on media outlets to publish your anniversary, awards or employee news when you have your own outlet for these stories.
Start a discussion. Putting your business out there through blogs indicates you are ready and willing to have a conversation and are open to questions and input from customers.
Stay fresh. Search engines enjoy seeing new content added to websites and can offer better visibility to these types of websites. Links within blogs also can help generate page visibility and a better online presence.
Create a community. A well-written and professionally executed blog section of your company’s website can be the starting point for launching your own network and community. If you can create interesting material, your readers will share it and spark a new link to new people.
Help For Your Blogging Strategy
At NUVEW, we have a team of experts ready to pen your company’s blog routinely to keep your website remain current and tops in search engine optimization. We understand you have time constraints as an entrepreneur and can take this off of your plate. We generate blogs for local companies across the region and have the know-how and skills to improve your online presence. Contact us today to discuss a blogging plan by phone at 219-323-3343 or connect with us online.
Make Sure These Features Are Part of Your Mobile Web Design
Unless you’ve been living under a rock, or you just got back from being stranded on a deserted island, then you already know the importance of mobile web design. If your website is not responsive, aka mobile-friendly, then chances are you’re missing out on a lot of potential visitors. Yes, most people are already aware of the importance of mobile design. However, just because your website is mobile-friendly, that doesn’t mean it’s designed right.
Key Mobile Design Features to Include
There are several aspects to mobile web design. So what elements do you need to have in order to get it right?
Easy-to-Find Contact Information – remember, when you’re on a mobile device, the screen is much smaller than a desktop computer. Therefore, your contact info should be easy to find and clearly labeled. After all, it’s one of the first thing visitors look for if they’re interested.
Easy-to-Read Text – to go along with that point, the text on your mobile site should be clear and easy to read. Choose fonts that are simple and text that is large enough for your visitors to easily see. If they can’t see it clearly, they won’t likely stick around to see what the content actually says.
Quick Performance – speed is crucial for any website, but mobile users have even less patience than desktop users. Your page loading speed must be up to standard or you will lose visitors fast. You only have about a second, sometimes even less, before a visitor gets impatient and leaves.
Social Media – of course, social media is also important in mobile design. So your social media links should also be easy to find and clearly marked so your followers can get right to them if they desire. The buttons should be big enough to easily use but not too big so as to be obnoxious.
Have You Looked at Your Mobile Web Design Lately?
If you don’t have a mobile web design already then it’s time to contact NUVEW to get up to speed. If you already have a mobile website, but it’s not really living up to your standards, then we can help. Our web designers understand the importance of mobile optimization and how to create websites that work. So please contact us today to make sure your mobile web design is truly successful. Call us today at 219-323-3343, or connect with us online by clicking here.