If your business wants to attract more customers, your website needs to make a splash. At NUVEW, we stay abreast of all of the latest and greatest trends in web design and graphic design. When you hire our team, we can provide you with customized services that integrate these trends, helping you to build your customer base and, hopefully, improve your bottom line. Here are some hot trends in web and graphic design for 2020 – reach out to our team today to learn more about how we can help you–
Customization and Personalization
When we say customization and personalization, we’re not talking about the services that you’re providing for your customers; instead, we mean that it’s becoming quite trendy for brands to use custom fonts and illustration styles on their websites, standing out from competitors using more standard typography and design.
Sure, videos and animation have been around for a while, but 2020 will really start to see some movement when it comes to motion. Running typography, video headers, and micro-animations are likely to become more popular. While these are fun to integrate, and can definitely be used to engage customers, be careful about overdoing it.
Negative space, or white space, is becoming increasingly popular. Making sure that your website has plenty of negative space helps keep things feeling clean, simple, and organized. This can be a very pleasant feeling for a consumer, especially one who isn’t as comfortable with animations, lots of boldness, or website navigation in general.
Another way to keep things simple and clean looking while also providing the consumer with a lot of information at once (but not in a way that’s overwhelming) is to consider the split screen approach. As implied, this works by taking your screen and splitting it right down the middle. On the left side of the screen, one image will be displayed; on the right side of the screen, another. You can combine the two visuals and highlight their cohesion by using a menu header or CTA that is placed directly in the middle, spanning both images.
In addition to the above popular trends, illustrations, big blocks of color, and forms that are fullscreen are just a few other things to look forward to this year.
If you’re building a website for your business or know that your business website needs an upgrade, NUVEW can help. To learn more about our website design services and how we can help you create a website you love, call our team directly today or reach out to us online at your convenience.