Most companies in 2021 have a website. But if your company has been around for 5, 10, 15, or 20+ years, your website might be just about as old. So, how do you know if your website is still serving you well after all of this time, and whether it’s time for a new website? Here are some clues that it might be time to upgrade—
Your Site Is Slow to Load
One sign that it’s time for a new website, or at least a heavy site makeover, is a site that’s slow to load. If pages on your website are taking more than three seconds to load, there’s a problem. Depending on the issue, it may be worth building a whole new site from scratch (salvaging some of the content from the current site, of course).
Your Site Isn’t Mobile-Friendly
In today’s world, where more people than ever before access content through their smartphones and tablets rather than a desktop computer, having a site that’s mobile-friendly and responsive is critical. A mobile-friendly site is one that loads well and is user-friendly, regardless of which type of device is used to access it. If your site isn’t mobile-friendly, you may be able to update it; in other cases, you may need to build new.
Your Site Has the 90s Written All Over It
If you were alive in the 90s, then you’ll know exactly what we mean. Big, blocky letters; colors ranging from maroon to mustard yellow; low-resolution photos; content that’s not fit to the screen; a contact page that looks like it was made by someone with no website design skills.
We don’t mean to be insulting, but the truth is that this type of website won’t serve you well in today’s world. Today’s users care about aesthetics, display, and user experience. Having something that’s up-to-date will be more compelling and eye-catching, and is likely to get more interaction as such.
Your Site Isn’t Performing Well
Is your website performing well, or has it been a while since you got any new leads? If you’ve been running analytics on your site (which you should be doing!), you should have a pretty good idea of whether or not your website is effectively doing its job. If it’s not, a revamp may be your best bet.
Call NUVEW Today for Website Design and Development Support
At NUVEW, we have a team of website design and development professionals who can handle the building out of your new website from start to finish and can provide ongoing support and monitoring services, too. To learn more about our team and how we can help, please call us directly today or send us a message at your convenience.