Make Your Web Design Work With Your SEO

Posted on April 26, 2016

Best of Both Worlds

In order to thrive in the ultra competitive online business world you have to worry about a lot of things. Those worries begin with two major items: having a website that is both attractive and easy to use and getting a lofty place in the search engine rankings so enough people can find your website. It is a two-part process that is intertwined and neither aspect can be ignored. So how do you ensure that your website is visually appealing and easy to navigate and is also SEO-friendly at the same time?

Common Web Design Mistakes for SEO

There are many dos and don’ts in web design in relation to SEO, and unfortunately many of those don’ts have become common mistakes in the SEO industry.

  • Exchanging Text for Design – content is always one of the most important aspects of SEO, yet many people make the mistake of removing written content and replacing it with more images or other design elements. Search engine crawlers look at text and not your images. Having too many images can also make it difficult for search engines to understand what your site is really all about.
  • Overlooking Mobile – one of the biggest mistakes web designers can make now is to not optimize a site for mobile devices. Not only do non-mobile-friendly websites have a hard time keeping visitors but Google also docks them for not being optimized. Make sure your website design is mobile friendly.
  • Bad Navigation – no one wants to deal with poor navigation when they visit a website. Make sure your web design is easy to navigate. This will enhance the user experience and improve your SEO.
  • Too slow – in order to do well in the SEO game your website design also need to have quick page speed. Users hate slow websites and search engines don’t rate them highly, either.

SEO and Web Design in One

There are many mistakes that web designers make in relation to SEO. At NUVEW we offer both effective SEO and quality web design. That means when you work with us you get SEO-friendly web design that meets both of those important digital marketing needs. Our web designers understand SEO and our SEO experts know the importance of effective web design. Our team works together to get you the best of both worlds. Call us today at 219-323-3343, or click here.