How Responsive Is Your Responsive Website Design?

Posted on February 14, 2017

You Must Be Responsive

You’ve probably heard it few times by now: you must have a responsive website if you want to keep your search engine rankings up, as well as keep your would-be customers happy and coming back. In fact, we’ve shared a number blogs on our own website preaching the importance of responsive, or mobile-friendly, website design. The fact is, it’s very hard to compete in the online world if your website does not cater to mobile users. And without reaching them, you are missing out on the majority of your possible audience. So, there’s no question that your site must be responsive, but what does that really entail?

Keep Your Brand at the Forefront

There are several key factors to making sure that your responsive web design is really responsive. As users from different size devices access your site, you want to be sure that they have as close to the same experience as possible no matter their screen size, and that the most important aspects of your site are not lost or difficult to find. With that in mind, you need to keep a close eye out for your branding. That means be sure that your brand and brand story are still in the forefront on each different type of device your visitors will be using.

Quick Loading Time and Strong Content

Another vital part of your responsive web design is how quickly your web pages actually load. If it takes too long the person trying to access your site will likely lose interest very quickly and head elsewhere. That means you have just a few seconds to get your pages loaded or you risk the chance of losing your visitor and possibly a new customer. Additionally, Google prefers sites that load more quickly than sites that are slow. Lastly, make sure you consider your content carefully. It’s also very important to the overall effectiveness of your responsive design. Make sure content is easily accessible and that it includes video and audio content, as well as written content.

NUVEW Will Help You Get Responsive

At NUVEW we not only understand how to create attractive and responsive websites, but we also make sure that they are effective at grabbing and keeping your visitors’ attention. Please contact us for help with your responsive website design at 219-323-3343, or click here. We’ll get it right.