Social media! Facebook, Twitter, Instagram and all the rest. You know they exist and you know they are important. You might not be sure exactly why or how they apply to your business, but there’s that gnawing feeling in your gut that tells you that you need to be doing something about them. Yes, that gnawing feeling is social media anxiety and not the tuna sandwich you ate for lunch yesterday that looked maybe a day too old. That feeling is right, you do need to be doing something with social media if you want your website and your business to be relevant online.
What’s the First Step?
So now that we’ve made that clear, what’s next? You’re probably saying something like: “I know it’s important but where do I find the time to fit social media marketing into my already crammed schedule?” It’s true, as a business owner you have enough to do already, which is why you need to make a plan for social media. Like anything else, you won’t find time to do it; you have to make time to do it. The good news is you can follow some basic principles to help you do this. First, you should schedule a specific time every day to focus on social media. You should accompany that with a set amount of time that you plan on spending on social media each day. Once you’ve set those times, then stick to them.
What’s Your Purpose?
The next thing to keep in mind to help you focus is to keep your plan as simple as possible. Don’t try to do too much at once. Determine the purpose of your social media marketing and then stick to the activities that will help you accomplish that purpose. Lastly, don’t be a hero. You already run your business, which is why you’re reading this in the first place. You don’t have time to do it all on your own. So, get help. You can hire an employee who understands social media marketing, or you can work with an online marketing company that can help you with social media, as well as SEO and digital marketing.
Effective Social Media Marketing From NUVEW
That’s where NUVEW can help. We offer effective social media marketing services, as well as search engine optimization (SEO) expertise. You don’t have to do it all yourself. We work with you to develop an effective marketing and SEO strategy that includes social media marketing that works. Just give us a call at 219-323-3343, or contact us online to learn how we can help you get in the social media game.
