Is SEO Really That Important?

Posted on May 23, 2017

Why SEO Matters to Your Business

Of course by now you’ve heard about SEO and how important it is to the success of your business. Perhaps you are ready to dive in and grab your SEO efforts by the horns. Or, maybe you’re still not totally convinced that SEO really matters all that much or you wonder if it’s going to make that big of a difference. The fact is, SEO does matter and how well you implement your SEO strategy can and does have a big impact on your business’s success. Ecommerce and digital marketing is all about coming out on top and SEO will definitely help you stay competitive. So let’s take a look at some of the reasons SEO is so important to your company’s success.

Search Engines Rule

How do people find things on the Internet? Obviously they search for them by using one or more of the many search engines available online like Yahoo, Bing and of course the giant of all search engines, Google. This is how consumers shop for, and purchase, millions of products. If your company isn’t showing up high in the search engine rankings you lose business, especially if your business relies on regional sales or sales based on location.

Cost Effective

Although SEO is not free and you will have to continue to include space for it in your budget, compared to other traditional forms of marketing SEO is much more cost effective. You could spends hundreds of thousands in typical marketing outlets, whereas with SEO, you might only need to spend a few thousand dollars a month to achieve the same results, especially if you use social media marketing as part of your SEO strategy.

Excellent Return on Investment

Another reason SEO is important is that when you do it right you will see an excellent return on your investment. Websites that rank the highest in search engine results will see outstanding engagement results from their users: as much as 33 percent in some cases. That means these companies will almost surely see a greater return than their original investment.

NUVEW Will Help You Get Results

There are plenty of reasons that your company should be utilizing effective SEO strategies, including those mentioned above. The bottom line is if you haven’t started using SEO to help increase your business then you are missing out. The upfront cost and ongoing expense might seem like a lot, but when it’s done right the return far outweighs the investment. At NUVEW, we know how to do SEO right. If you’re ready to see a return on your SEO investment then please contact us today. Just click here or call 219-323-3343.