Category: Social Media Marketing (SMM)

If your business is attempting to improve its digital presence with smart online marketing, you’ve probably heard about the call to action, often referred to as a CTA. The call to action is one of the most

Most businesses aren’t overly focused on their marketing efforts; instead, they are committed to providing a great product or service and ensuring customer satisfaction. But doing good business only goes so far in today’s digital marketing age.

A successful online marketing campaign is about implementing a successful strategy, reaching customers, and converting leads into sales. But in order to be as most effective as possible, it’s important that marketing efforts--and relevant data points and

As a business owner who’s attempting to grow their online presence, understanding the basics of SEO--search engine optimization--is a necessity. However, SEO can be confusing, and attempting to implement an effective SEO strategy on one’s own may

How does social media marketing work, and why is it important for my business? There are various forms of digital marketing that are important for a business. To be sure, some of the strategies that companies often

Social media is an affordable and viable option for you to use to get the word out about your business. Today it is estimated that three billion people use social media to connect with family, friends, and

If you have been in business for five years or more now, your customers probably use your website to get information about your products and services. It is good that you have trained your customers to use

Business is very competitive, and you want to make sure you come out on top. You will come out on top when you use all the advantages of digital marketing. Digital marketing is advertising that is placed

For businesses in Illinois, Indiana, and throughout the country, the only way to remain competitive is to have a great website, and know how to drive traffic to that website. Indeed, gone are the days, unfortunately, when